Lakespen St. Catherine Jamaica

WATA pumps $5 million into Reggae Boyz

WATA has provided additional sponsorship to the Jamaica Football Federation (JFF) for the Reggae Boyz’s 2022 FIFA World Cup Journey to Qatar to the tune of $5 million.

The Wisynco beverage brand is also leading the charge in encouraging Jamaicans to place their support behind the Boyz with the launch of its #ReggaeWave social media campaign to support the national team ahead of the next qualifier against Honduras in San Pedro Sula today.

WATA, the official hydration sponsor of Jamaica’s FIFA World Cup Qatar 2022 campaign, has stepped up its support of the team in an effort to assist the JFF to cover expenses on the journey.

Brand manager for WATA Tiffany Simmonds explained that WATA’s decision to support the JFF on its campaign is representative of the brand’s continued support of the Reggae Boyz over the years.

“Over the years, WATA’s support of sports across Jamaica extends beyond financial sponsorship, as the needs of the sport are greater than just finances.

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